BATTERSEA POWER STATION

Lift 109.

The Lift 190 experience is London’s newest viewing experience, in the heart of the power station. Visitors can step inside the iconic Battersea Power Station and make a thrilling ascent 109 metres to the top of the north-west chimney where you will take in stunning 360 degree views of London’s skyline.

Lift 190 wanted to incorporate a photo experience that would give visitors a take-away piece of content they could remember their Life 190 experience by. Step inside the iconic Battersea Power Station and make a thrilling ascent 109 metres to the top of the north-west chimney where you will take in stunning 360 degree views of London’s skyline.

We created a three part solution that amounts to the perfect photo experience, an elevated attraction photography experience that doesn’t feel forced, delivering premium content in super speed.

The photo-kiosk is situated between the exhibition and the lift. The booth offers users a selection of individually styled backdrops that place them in front of the iconic Power Station, at the top of the chimney with a London skyline backdrop, or projected onto the Power Station itself! Each user simply selects which backdrop they’d like before striking a pose with their pals.

Users can then either review their photos on the bespoke created microsite, or at the print kiosk. The microsite allows users to purchase their copies online and receive them as a digital asset. The print kiosk gives users the chance to physically print and purchase their photos, and take them away as a souvenir of their day.

11000+

TOTAL REGISTRATIONS

4000+

TOTAL SALES

42744

PIECES OF CONTENT
Lift 109 photo
Battersea Poster Design
Battersea Evening Shot

OUTPUTS

Shareable photo content.
Payment kiosk.
Content dashboard (microsite).

TECHNOLOGY USED

Canon M50 Camera.
Touch screen.

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